BROSH Matte Finish Clay Pomade Review
Hold
- Provides a powerful, firm hold that excels at maintaining highly textured styles.
- The formula keeps hair fixed in place while still allowing for a natural-looking finish.
Smell
- It features a clean, mild, and unobtrusive scent that is reminiscent of cologne.
- The fragrance is pleasing upon application but quickly fades to a subtle background aroma.
Look
- Achieves a true matte finish, offering a completely dry and natural appearance.
- It avoids the look of slickness, ensuring hair looks clean and well-defined without shine.
Texture
- The clay is thick and stiff in the jar, requiring some effort to thoroughly break down.
- Once warmed, it applies with great grit, providing immediate volume and grip to the hair.
Hair Type
- Highly effective on medium-to-thick hair that benefits from strong texture and volume.
- It works well with all hair types, particularly those that tend to get oily quickly.
Does It Last?
- The hold remains consistent throughout the day, resisting typical movement and humidity.
- It provides enduring control, meaning the style requires minimal refreshing or maintenance.
Easy To Wash Out?
- This water-soluble clay pomade washes out completely with just a standard rinse.
- It leaves no heavy, waxy residue, making it excellent for daily use without buildup.
Adding Too Much?
- Excessive use can make the hair feel heavy and may lead to a slightly dull look.
- Applying too much paste risks reducing the natural texture and creating stiffness.
Customer Reviews:
Perfect Matte Look and Great Grip
I finally found a product that truly delivers zero shine; my hair looks completely natural and voluminous all day. The grip it provides is phenomenal, allowing me to sculpt my messy style perfectly, which is exactly what a clay should do.
Tough to Scoop and Break Down
This clay is incredibly stiff in the jar, making it difficult to get out and even harder to fully emulsify in my palms. It takes a lot of rubbing to avoid applying chunks of product, which is frustrating for my morning rush.
Amazing Longevity and Easy Rinse
I can confidently put this in early in the morning, and the hold won't budge until I decide to wash it out in the evening. Plus, the fact that it rinses clean with just water is a massive relief; no scrubbing needed!
Decent Hold for Fine Hair
For my fine hair, the hold is strong, perhaps bordering on too strong, but it manages to create some much-needed volume. I have to use a small amount to prevent it from feeling too heavy, but overall, it provides average-to-good results.
Scent is Too Strong Initially
The fragrance, although clean, hits you intensely when you first apply it, making me sneeze almost every time. It eventually fades, but the initial burst is overwhelming and could definitely be dialed back for a more pleasant experience.
Good for Oily Scalps
Since it's a clay, it does a decent job of absorbing excess oil throughout the day, which helps my hair look fresh longer. It doesn't eliminate oiliness completely, but it certainly performs better than standard pomades for my oily scalp.
Product Summary:
I found this clay pomade to be an outstanding product for achieving modern, high-texture hairstyles. It provides an impressive, strong hold that manages to keep my hair exactly where I want it without feeling rigid or heavy. The matte finish is truly exceptional—it completely eliminates shine, giving my hair a perfectly natural, dry look.
While it has a thicker clay consistency that requires some warming up, it applies smoothly and delivers great grip and volume. Another major benefit is its water-based formula, which makes washing it out incredibly simple, leaving no trace of product behind. This is definitely a top-tier choice for those who prioritize volume and a truly matte aesthetic.