Equate Pomade Review


  • The original formula provided a solid, non-stiff hold.
  • We found the new formula greasier with a significantly weaker hold.


  • The Equate Pomade has a subtle, clean scent that is not overpowering, making it suitable for everyday use.


  • Provides a natural, non-sticky finish for a perfect messy look.


  • The Equate Pomade has a smooth, non-sticky texture that applies easily onto the hair.
  • The product feels rich and creamy to touch, allowing for easy manipulation and styling without leaving any residue.


  • $5-$10.

Hair Type

  • Best suited for thick hair types due to its strong hold properties.
  • Not ideal for fine, bodyless hair as it can make it appear flat and thin.

Does It Last?

  • Fails to meet expectations for product longevity.

Easy To Wash Out?

  • Struggles to rinse out completely.
  • Leaves residue post-wash.

Adding Too Much?

  • Overuse can lead to excessive shine and a greasy feel.
  • Too much product might leave a white residue and lack hold.

Customer Reviews:

Great Hold and Shine

This pomade is fantastic. It holds my hair in place all day and gives it a wonderful shine without making it feel greasy. I'm very pleased with it and will continue to use it.

Unpleasant Scent

I was not a fan of this pomade. The scent was too strong and not pleasant. It overpowered any cologne I was wearing and just wasn't for me.

Excellent Value for Money

I was pleasantly surprised by the quality of this pomade, especially for the price. It's a great value and works just as well as more expensive brands I've tried.

Decent but Not Exceptional

This pomade is okay. It holds my hair, but not as well as some other brands. I'm not blown away, but it does the job.

Hard to Wash Out

I found this pomade to be very hard to wash out of my hair, even with a good shampoo. It's a hassle and not something I want to deal with every day.

Average Overall

This pomade is just average. Nothing about it really stands out to me, but it's not bad either. It's just okay.

Product Summary:

The Equate Pomade, initially celebrated for its original formula's effective, non-stiff hold, has faced criticism for its new formula, which users find greasier and less effective in holding styles. The product's subtle and clean scent, with a mildly sweet note of freshness, makes it suitable for daily use and appealing to a wide audience, including both men and women.

This pomade is ideal for creating a natural, non-sticky, messy look, distinguishing itself from brands like American Crew by offering a more natural style without a wet appearance. It has a smooth, non-sticky texture that is easy to apply, feels rich and creamy, and allows for straightforward manipulation and styling without leaving any residue.

Priced between $5 and $10, Equate Pomade is particularly well-suited for thick hair due to its strong hold capabilities. However, it might not be the best choice for fine or bodyless hair, as it can make such hair types appear flat and thin.

Recent feedback from purchasers indicates disappointment with the product's performance, particularly noting its short-lived effectiveness and failure to meet expectations for longevity. Additionally, there are reports of difficulty in completely rinsing it out, leading to residue remaining after washing. Overuse can result in excessive shine and a greasy feel, and applying too much might cause a white residue and insufficient hold.